Susan C. Daffron

Award-winning fiction & nonfiction author

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July 9, 2008 By Susan Daffron

Peer Review and Getting Endorsements

Do a peer review and ask for testimonials long before your book is even finished

Filed Under: Book Consultant, Promotion Tagged With: Book Publishing, Print Marketing, Self Publishing, Writing Tips

July 9, 2008 By Susan Daffron

The Back Cover of Your Book is Important Too

The back cover is an important marketing tool, so you want to choose every word wisely.

Filed Under: Book Consultant, Graphics Tagged With: Book Publishing, Print Marketing, Self Publishing, Writing Tips

July 3, 2008 By Susan Daffron

Navigating the Maze of Technology

When it comes to technology, don’t be swayed by hype; figure out what’s right for your business

Filed Under: Book Consultant, Internet Tagged With: Internet Entrepreneur Lifestyle, Internet Marketing, Internet Payment Processing, Web Site Development

June 18, 2008 By Susan Daffron

To Market Your Book, You Need to Get Out of the Bubble

If you ever want anyone to read your book, you need to get out there and market it

Filed Under: Book Consultant, Promotion Tagged With: Book Publishing, Email Marketing, Internet Entrepreneur Lifestyle, Internet Marketing, Web Site Development

June 17, 2008 By Susan Daffron

Getting Set Up as a Publisher with Lightning Source

If you are pondering short-run digital printing (or POD) no other company has the distribution advantage of Lightning Source

Filed Under: Book Consultant, Self Publishing Tagged With: Book Publishing, Graphic Design, Page Layout, Self Publishing

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Recent Posts

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