Susan C. Daffron

Award-winning fiction & nonfiction author

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March 18, 2011 By Susan Daffron

Read This When You’re Feeling Like a Boring, Unremarkable Loser

Don’t give up on your dreams; too many people give up on things because they buy into some Pollyanna idea that everything will be perfect every minute of every day.

Filed Under: Book Consultant, Self Publishing

March 16, 2011 By Susan Daffron

When You Reach Information Saturation, Stop. Then Do.

If you really want to make strides in business or other areas of your life, at some point you need to stop learning and start doing.

Filed Under: Book Consultant, Musings Tagged With: Business Operations, Internet Entrepreneur Lifestyle, Keys to Success, Productivity

March 10, 2011 By Susan Daffron

If No One Reads Email Anymore, How Are You Supposed to Market Online?

Giving away a freebie and emailing isn’t enough; you need to consider your reader’s mindset before you press send

Filed Under: Book Consultant, Internet Tagged With: Email Marketing, Internet Marketing

March 2, 2011 By Susan Daffron

What Is It Costing You to NOT Write Your Book

If you had a book, the recession wouldn’t be as bad because you’d have passive income

Filed Under: Book Consultant, Writing

March 2, 2011 By Susan Daffron

Embrace Your Inner Loon

Your inner loon is where creativity lurks; it’s impossible to be creative when you are constantly feeling like you need to live up to someone else’s expectations of what’s right and wrong.

Filed Under: Book Consultant, Business

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