Being a cheapskate isn’t all bad; if you spend wisely, your business is better able to withstand economic upheavals
The Rise and Fall of EBooks
Ebooks make sense for certain markets, but if you think you’re going to become a millionaire by publishing an ebook, think again
Navigating the Maze of Technology
When it comes to technology, don’t be swayed by hype; figure out what’s right for your business
To Market Your Book, You Need to Get Out of the Bubble
If you ever want anyone to read your book, you need to get out there and market it
Which Tasks Should Self-Publishers Outsource?
Sometimes the best person for the job is not you, so save your sanity by outsourcing tasks you don’t like or aren’t good at
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