Susan C. Daffron

Award-winning fiction & nonfiction author

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December 19, 2007 By Susan Daffron

Be Careful with Your Copyrights

As a writer, it’s a good idea to understand what rights you are giving away and which ones you are retaining.

Filed Under: Book Consultant, Writing Tagged With: Internet Marketing, Writing Tips

December 12, 2007 By Susan Daffron

Finding and Understanding Your Target Market

When you focus in on one group’s particular problems, your Web site and products will resonate with the people in that marketplace.

Filed Under: Book Consultant, Writing Tagged With: Internet Marketing, Print Marketing

November 21, 2007 By Susan Daffron

When You Are Writing, Think About Who is Reading

Before you write a word of your next book or even a short article, think about who will actually read it.

Filed Under: Book Consultant, Writing Tagged With: Writing Tips

October 17, 2007 By Susan Daffron

Understanding Market Research

Market research doesn’t have to be complicated; it often involves getting information about what your customers want (and don’t want) to buy

Filed Under: Book Consultant, Writing Tagged With: Internet Marketing, Print Marketing

October 7, 2007 By Susan Daffron

Getting Help With Your Writing

Learn how to evaulate your writing weak points and then get the assistance you need

Filed Under: Book Consultant, Writing Tagged With: Writing Tips

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