Susan C. Daffron

Award-winning fiction & nonfiction author

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February 2, 2011 By Susan Daffron

Bottom Feeder or Hero? You Decide.

Ethics are a matter of opinion; trust your intution and don’t partner with people whose goals aren’t in alignment with yours

Filed Under: Book Consultant, Promotion Tagged With: Book Publishing, Internet Marketing, Print Marketing, Self Publishing

December 30, 2010 By Susan Daffron

How to Write Copy for Your Book Website

A few tips for writing copy about your book, whether you plan to use it online or offline

Filed Under: Book Consultant, Promotion Tagged With: Book Publishing, Content Development, Internet Marketing, Print Marketing, Writing Tips

December 30, 2010 By Susan Daffron

Happy Hermits Are We

When you look at your options for marketing your book, be sure to take your own personality and lifestyle choices into account.

Filed Under: Book Consultant, Promotion Tagged With: Book Publishing, Internet Entrepreneur Lifestyle, Internet Marketing, Self Publishing

August 6, 2010 By Susan Daffron

Earn “Passive” Income with Information Products

Turn your specialized knowledge into information products and reap the benefits for years to come

Filed Under: Book Consultant, Promotion Tagged With: Internet Entrepreneur Lifestyle

April 14, 2010 By Susan Daffron

Seventeen Ways You Can Increase Profits by Bundling Other Items with Your Books

If you can think of other items you can bundle with your book, you can dramatically increase your profits

Filed Under: Book Consultant, Promotion Tagged With: Book Publishing, Business Operations, Content Development, Internet Marketing

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